Although technology evolution and renewal are two of the pillars, the “custom” sometimes decisive factor to stay among the elite of the country in which your product is located. Cases like Tweetbot Twitter clients on iOS or WhatsApp instant messaginglevel, still coexisting with all subsequent options that have come to the news still stoic and his questionable pace of evolution.
Others, such as Line, struggling to maintain their place in the competition and the numbers indicate that despite achieve stay there, still be improved. On the one hand, the Japanese company has just publicaren its official blog the financial results for the last quarter and these are positive, both compared to the same period in 2014 as compared to the decline experienced in the first quarter. However, a more detailed reading by the company does not grow in the same way in every aspect.
Not enough to grow
According to reports from the app Line has a total of 267 million in the third quarter of 2015, which means a 15% increase over the previous quarter and 35% more than what was obtained last year in the same period . However, on the other hand is the number of monthly active users (MAU), which in this case is 212 million, a million more compared to the previous balance. If this rise is compared with respect to the above, we see that the former is considerably less, six million.